CELEBRATING 50 YEARS OF INNOVATION
Tom Crow, an Australian amateur golfer, moved to Kearney Mesa, CA to start COBRA Golf. Crow was an Australian Amateur Champion and won over 20 club championships, including at Royal Melbourne, Kingston Heath, and Royal Sydney.
Crow set out to make great clubs at a fair price and claimed that while product and Tour presence was essential to success, it’s the people that really make the difference.
The Baffler hybrid, a laminated wood with 23° of loft, introduced a new category of clubs to golf. It featured a patented sole plate design that allowed the club to glide through the turf effortlessly and drew inspiration from catamarans skimming across the Pacific Ocean.
Move to Sorrento Valley
COBRA quickly doubled its warehouse footprint moving to a 6,000 SF location in the Sorrento Valley. The new facility allowed COBRA to produce irons and woods under one roof.
Phil Rodgers, a golf professional native to the San Diego area, invents the three-wedge system, implementing the gap wedge into players’ bags. This coincided with Rodgers’ original design for the first Trusty Rusty Wedge, a long-time cult classic amongst golf fans.
COBRA introduced the Autoclave System, which strengthens graphite shafts using proprietary technology, and became the first U.S. club manufacturer to offer graphite shafts as stock in woods and irons.
COBRA launches the first club demo set program in the U.S., allowing customers to play a full 18 holes with any COBRA set before deciding to purchase, revolutionizing how golf clubs are bought & sold.
Tom Crow, an Australian amateur golfer, moved to Kearney Mesa, CA to start COBRA Golf. Crow was an Australian Amateur Champion and won over 20 club championships, including at Royal Melbourne, Kingston Heath, and Royal Sydney.
Crow set out to make great clubs at a fair price and claimed that while product and Tour presence was essential to success, it’s the people that really make the difference.
2003
COBRA SS Driver
KING COBRA SS Drivers are the top-selling drivers for the year, featuring a 430cc head that allowed golfers to hit drivers further with more forgiveness than ever before.
2005
Baffler Utilities
COBRA Golf expands one of the hottest-selling utility metal lines in the industry with the addition of three new models to its line of KING COBRA Baffler Utility Metals. The patent-pending design that promotes the high launch, forgiveness, and distance of a fairway metal with the playability and control of an iron quickly became the #1 selling line of utility metals.
2015
KING LTD Driver
COBRA works in partnership with Center for Advancement of Science in Space to conduct research aboard the International Space Station to build a one-of-a-kind driver.
2016
Smart Clubs
COBRA announces the release of the first connected golf club featuring an Arccos sensor embedded in the grip, allowing players to easily track their ball striking through advanced digital technology.
2017
ONE Length
COBRA launches the first full sets of single length irons. All built to 7-iron length to create a more consistent and repeatable contact with every club.
2019
KING F9 Speedback
COBRA athletes win 4 times using the KING F9 SPEEDBACK Driver within the first four months of its release. The Driver remains a cult classic amongst avid golf enthusiasts.
2023
COBRA SS Driver
KING COBRA SS Drivers are the top-selling drivers for the year, featuring a 430cc head that allowed golfers to hit drivers further with more forgiveness than ever before.
2025
Baffler Utilities
COBRA Golf expands one of the hottest-selling utility metal lines in the industry with the addition of three new models to its line of KING COBRA Baffler Utility Metals. The patent-pending design that promotes the high launch, forgiveness, and distance of a fairway metal with the playability and control of an iron quickly became the #1 selling line of utility metals.